Census GTM Sync
Census is a Data Activation platform specializing in Reverse ETL services that synchronizes data warehouse data with SaaS applications, syncing billions of records to GTM tools daily.
What is Census GTM Sync?
Census connects to data warehouses and lets users define SQL models or use a visual model builder to sync results to 200+ destinations including Salesforce, HubSpot, Google Ads, Facebook Ads, and Intercom. The platform uses a hub-and-spoke model with the data warehouse as a central source of truth to keep metrics consistent across all apps. Census Enrichment allows users to automatically add enrichment from partner services like Clearbit and Apollo to their data warehouse with a few clicks. Customers include Activision, HubSpot, Canva, and Orangetheory Fitness. The platform also offers Sync Management Links for customers to configure their own data syncs.
Data Activation Platform - Reverse ETL for GTM Teams
Used By Count
Syncs billions of records daily
