TikTok Ads
TikTok Ads is the native advertising platform for creating and managing ad campaigns on TikTok. The platform offers various ad formats including In-Feed Ads, TopView Ads, and more, with flexible budgets starting at $500 minimum and $20 daily minimums.
What is TikTok Ads?
TikTok Ads enables brands to create video campaigns targeting TikTok's massive user base. The platform uses an auction-based system with costs varying by ad format, competition, and targeting. In 2026, typical costs range from $4.20-$9.00 CPM for In-Feed Ads, with CPC ranging from $0.17-$1.00. TopView Ads (first full-screen ad) start at around $50,000 per day. The platform offers advanced audience targeting, real-time analytics, and creative optimization tools. Campaign management is handled through TikTok Ads Manager.
Pricing
$500 minimum campaign budget, $50 daily minimum
Reach TikTok's massive audience with native video advertising
Starting Price
$500 minimum campaign budget, $50 daily minimumFunding
Private
