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Instagram Shop

Instagram Shop is a free feature that allows businesses to showcase and sell products directly within Instagram. Customers can browse and purchase products from posts and stories without leaving the app.

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United States

Founded 2010

What is Instagram Shop?

Instagram Shop enables e-commerce sellers to create a complete storefront within Instagram, showcasing products in posts, stories, and Reels. The feature reduces friction in the shopping experience by allowing purchases directly in-app. Integration with Shopify, BigCommerce, and WooCommerce is available, with checkout options including website redirect or in-app checkout.

Pricing

Starting Price

Free

Categories:

Ecommerce GTM & DTC Apps

Instagram Shop

Sell products directly through Instagram

Starting Price
Free
Funding
Public (META)

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Brightpearl

Cloud-based retail operating system for ecommerce

Founded
2008
G2 Rating
4.4/5

Brightpearl is a cloud-based retail operating system designed for ecommerce retailers, wholesalers, and multichannel brands. It centralizes inventory, sales, fulfillment, accounting, and business intelligence.

Business

Small business resources including ecommerce platform reviews and guides

Starting Price
Free

Business.org provides guides, resources, and solutions to help small businesses grow their ecommerce operations. The site evaluates and reviews ecommerce website builders, platforms, and tools.

Businessofapps

Connecting the app industry

Business of Apps is the leading B2B media and information platform for the global app industry. The company reaches 500k users monthly and has become the essential resource for people building, marketing, and monetizing mobile apps.

Similar to Instagram Shop

Your brand here

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