The Head West Guide does independent, deep-dive research and reviews of eCommerce software at zero cost to readers. The guide was written by experts in the DTC world who wanted actual recommendations on the best ecommerce software tools.

The Head West Guide takes weeks or months to write comprehensive reviews and guides based on years of experience. They talk with people who have actually used the tools to get honest feedback and pore over existing written content on review sites, Reddit, Twitter, and beyond to provide the most thorough recommendations. The site covers ecommerce software reviews and guides including topics like headless ecommerce architecture and other DTC business tools and platforms.
Independent research and reviews of eCommerce software
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Funding
Marketplace Expansion and Cross-Border Trade Solution
Market Invaders is a SaaS-based solution that helps eCommerce businesses centralize marketplace operations on a unified dashboard.
Post-Purchase Experience Platform
Malomo is a Shopify post-purchase platform that transforms the post-purchase journey from a cost center into a retention engine by providing branded order tracking pages, proactive notifications, and customer engagement opportunities.
Leading e-commerce platform for digital merchants
Founded
Starting Price
Magento is an enterprise e-commerce platform owned by Adobe. Available as Magento Open Source (free), Adobe Commerce (licensed), and Adobe Commerce Cloud (managed). Used by thousands of enterprises for large-scale online stores.