Google Analytics 4
Google Analytics 4 is a free analytics platform for monitoring website, social media, and app traffic in real-time. It offers customizable reporting, event tracking, and conversion monitoring with no usage limits for standard usage.
What is Google Analytics 4?
Google Analytics 4 is completely free to use with no cost to sign up or access core features. GA4 lets you monitor site traffic in real-time, see visitor actions, track custom events like email sign-ups or purchases, and customize reports. The platform offers Key Events feature to monitor conversion rates, and customizable reporting to tailor data presentation. For large enterprises, Google Analytics 360 offers advanced attribution modeling and higher custom dimension limits with custom pricing starting around $50,000/year based on event data volume.
Pricing
Free
Free website and app analytics platform with event tracking
Starting Price
FreeFunding
Public
