AdEspresso (Hootsuite)
AdEspresso is a SaaS solution for Facebook and Instagram advertising owned by Hootsuite. Acquired on February 7, 2017, AdEspresso operates as a standalone self-serve platform specializing in social media ad optimization.
What is AdEspresso (Hootsuite)?
AdEspresso specializes in optimizing Facebook and Instagram ads through systematic testing of ad variations including images, headlines, audiences, and placements. The platform allows users to create, analyze, and optimize Facebook Ads, Instagram, and Google campaigns. Features include A/B testing capabilities, audience segmentation, ad performance analysis, and budget optimization. AdEspresso operates as an independent product under Hootsuite ownership. The platform serves businesses of all sizes looking to improve social media advertising performance. AdEspresso is recognized as a top Facebook global ad partner offering one of the leading advertising technology solutions for reaching audiences across Facebook and Instagram.
Pricing
$49-$499/month
Facebook and Instagram ads testing and optimization platform
G2 Rating
4.2/5Starting Price
$49-$499/monthFunding
Acquired by Hootsuite
