Zinrelo
TrueLoyal (formerly Zinrelo) is an AI-powered SaaS loyalty platform that helps brands launch holistic rewards programs to drive customer retention and revenue. The platform combines loyalty mechanics with community features to turn shoppers into repeat customers.
What is Zinrelo?
TrueLoyal is a comprehensive loyalty management platform designed for consumer brands seeking to implement sophisticated customer retention strategies. It offers two core products: Rewards (points, tiers, segmentation, gamification) and Fan Club (reviews, UGC, sampling, missions, forums). The platform enables real-time tracking of loyalty program performance and provides actionable insights. Leading brands including Hyatt, Fairmont, Purina, and Shop Simon use TrueLoyal to achieve up to 77% increase in customer retention and 48% revenue boost.
