YouTube Shopping
YouTube Shopping allows creators and merchants to feature shoppable elements directly in their videos, enabling viewers to purchase products without leaving the platform. Products can be linked in video descriptions and highlighted with pause-screen ads.
United States
Founded 2005
What is YouTube Shopping?
YouTube Shopping integrates with ecommerce platforms to enable product purchases directly from video content. Creators can tag products in their videos, utilize QR codes and pause-screen ads for product discovery, and drive viewers to checkout. YouTube has partnered with Shopify and other platforms to facilitate direct product linking from creator channels.
Categories:
YouTube Shopping
Enable shoppable videos and products on YouTube
Funding
Public (GOOGL)
Ad
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