Yotpo is an e-commerce retention marketing platform specializing in customer reviews, loyalty programs, and user-generated content (UGC) management. Founded in 2011, the company became a unicorn in 2021 with a valuation of $2.5B.

Yotpo was founded in 2011 by Tomer Tagrin and Omri Cohen, with headquarters in New York and offices in Tel Aviv, London, and Sydney. The platform is valued at $2.5B with $213M ARR. Yotpo raised $436M in funding from Bessemer Venture Partners, Shopify, and Tiger Global Management. The platform provides tools for managing customer reviews, loyalty rewards, referral programs, surveys, and user-generated content for e-commerce businesses.
The largest tech marketplace for software reviews and discovery
Founded
Starting Price
G2 is a peer-to-peer business solutions review platform serving as the world's largest marketplace where businesses discover, review, and manage technology. G2 hosts 3.5M+ reviews from real users and serves 200M+ annual buyers.
Collect, Manage and Share Testimonials
Senja is a testimonial management platform that allows you to create and share testimonial forms, handling video and text collection automatically with transcription capabilities.
Paid Search & Brand Compliance Monitoring Tools
BrandVerity is a brand protection platform focused on monitoring trademark misuse in paid search, affiliate marketing, and digital advertising channels.