Troops is a messaging-first communications platform that bridges the gap between Salesforce and digital collaboration tools like Slack and Microsoft Teams, delivering actionable data and event-based alerts to revenue teams.

Troops monitors key Salesforce systems for changes and notifies associated people when specific conditions occur, presenting them with immediate actions through messaging platforms. The platform supports Slack and Microsoft Teams integrations and works with Salesforce, Salesforce CPQ, Salesforce Service Cloud, Salesforce Pardot, HubSpot, Intercom, Jira Software, Jira Service Desk, Zendesk, Zendesk Sell, Microsoft Dynamics 365, Gainsight, and Outreach. Founded in 2015, Troops was acquired by Salesforce and integrated into Slack in July 2022, becoming part of the Slack platform to enable revenue operations and communication solutions.
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