SproutVideo / Vidalytics

Vidalytics tracks play rate, engagement, conversions, and revenue from VSLs, funnels, and eCommerce videos. It provides granular insight into viewer interactions including play rate, unmute rate, retention, engagement drop-off, CTA clicks, and conversions with breakdowns by viewer segment. The platform features interactive video, AI insights, benchmarks, and split testing. Advanced AI-powered tools analyze video performance data and transcripts, uncovering strengths, weaknesses, and opportunities. The conversion-focused video player is designed for performance marketing with support for interactive and shoppable videos. Vidalytics offers a powerful API for automation, analytics integrations, and advanced data workflows, allowing users to automate video marketing, collect emails and phone numbers, tag viewers in CRM systems, and trigger conversions in ad networks.