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SEOTesting

SEOTesting is a platform for running SEO A/B tests and tracking SEO changes to identify which page changes increase clicks, impressions, CTR, and conversions. Launched in 2016, it uses Google Search Console and Google Analytics data.

Founded 2016
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What is SEOTesting?

SEOTesting helps SEOs validate hypotheses and monitor site-level performance through evidence-based workflows. The platform offers time-based testing to compare performance before/after page-level or site-level updates, and SEO split testing using defined test and control URL groups for more controlled evaluation. An LLM testing feature tracks shifts in GA4-reported sessions from large language model interfaces. The tool is designed for SEO agencies, in-house teams, and consultants. Beyond the main platform, SEOTesting offers free SEO tools to validate XML sitemaps, extract sitemap URLs, generate XML sitemaps, check meta titles, and validate canonical tags.

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SEOTesting

SEO A/B testing and split testing platform for optimizing organic performance

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