Prescientai
Prescient AI is the industry's leading independent platform for unbiased marketing measurement, forecasting, and spend optimization. Powered by a proprietary model designed to replace outdated Marketing Mix Modeling (MMM) with modern methodology.
What is Prescientai?
Prescient AI captures full-funnel impact including indirect halo effects campaigns have on organic lift and downstream revenue, then forecasts future performance across all sales channels including DTC ecommerce, Amazon marketplace, and retail stores. The platform connects directly to ecommerce stores like Shopify and ingests revenue, order, and customer data into the Marketing Mix Model. This data serves as the dependent variable the model uses to measure incremental impact of every marketing channel, tactic, and campaign. Prescient is backed by Headline CEAS Investments, Blumberg Capital, and Focal VC. The platform includes integrations with major ecommerce platforms and provides comprehensive marketing measurement capabilities.
AI-powered marketing measurement and optimization platform
Funding
Headline CEAS Investments, Blumberg Capital, Focal VC
