Loops is a modern email platform built specifically for SaaS startups, focusing on product-led companies needing onboarding flows, trial campaigns, and behavioral emails driven by product usage data.

Loops is an email marketing and lifecycle automation platform designed for SaaS companies. It provides a simple, modern interface with visual flow builder for creating user journeys, dynamic personalization with variables and conditions, advanced segmentation for SaaS, A/B testing, and API integrations with Stripe, Shopify, and WordPress. The platform is praised for fast setup, clean UX, intuitive editor, responsive support, and straightforward API documentation. It works well for small teams, startups, and bootstrapped companies.
AI-based customer engagement and loyalty platform
Founded
Capillary Technologies is a technology-first company delivering AI-based cloud-native SaaS solutions as a leading loyalty management and customer data platform serving over 393 brands across 46 countries.
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