Follow Up Boss

Follow Up Boss is a specialized real estate CRM built specifically for agents and teams. The platform excels in organizing and automating follow-ups while tracking leads and managing client interactions efficiently. Key features include automatic lead assignment based on zip code, lead source, or round-robin rules with speed-to-lead optimizations to help agents respond faster. Multi-channel communication includes calling, texting, and emailing leads directly from the dashboard. The platform offers pre-built automation sequences that trigger emails, texts, and task reminders based on lead behavior and status. Advanced AI features include Smart Messages for personalized communication, Smart Summaries for lead history overview, Suggested Tasks for activity planning, and predictive lead prioritization. Follow Up Boss supports 250+ integrations with lead sources like Zillow, Realtor.com, Facebook Ads, and Google PPC. Pricing starts at $69/month for solo agents with no contracts or setup fees, with Follow Up Boss Pro at $499/month for 10 users plus $49/user/month for additional Pro users.